Jim Stone's blog on issues relating to creating professional presentations for the technology industry.


Send a Video

Posted in [General], [Presentation Structure] By Jim Stone

Recently, I was giving a joint presentation with somebody who I had presented with in the past.  We had worked well together and the previous presentation had worked just fine.  When I suggested we might want to discuss the upcoming presentation, the answer horrified me.  My co-presenter said "I know the product and I know the audience so I don't really need to prepare".  We gave the presentation and it went well.  So what is the moral of the story?

There is a small group of people who can get away speaking without preparation; I am not one of them.  Most of us can get away "winging-it" once in a while.  But when you think about it, not preparing is a risky strategy and disrespectful to your audience.  Whether you are selling an idea or a product, don't you want your presentation to have the greatest impact possible?

In the corporate world we often end up giving the same presentation to several different audiences.   The Marketing department gave us the standard company pitch, we learned it and deliver it on auto-pilot.  If you are going to deliver it the same way every time, just send your audience a video of your presentation because you really not adding value.   If you are going to deliver a presentation that solves the specific problem that your audience has, then take the time to tailor the presentation to the audience you are speaking to.  



Popular tags:
Previous Entry: Never let the truth get in the way of a good story
    Comments are closed for this post, but if you have spotted an error or have additional info that you think should be in this post, feel free to contact me.

    Most Read Entries

    You are not in Kansas anymore!

    Video that demonstrates to holographic type technology that you may soon use to give a presentation.

    Never let the truth get in the way of a good story

    The saying is one of my favorites and yes it has to do with your next presentation.  Do the stories you tell in a presentation have to be true?  

    Show a little respect!

    Over the past several weeks I have been attending a terrific series of webinars on presenting given by well known experts in presentation design and delivery.  It was a great use of my time, until yesterday, and I have to tell you the story.

    The dress didn't fit!

    A couple of years ago my flight home was delayed and I finally arrived in the airport about 2AM.  To my delight, my suitcase was already at the carousel when I arrived.  The next morning when I opened the suitcase, none of the dresses fit me, or...

    Tell them how you are going to bore them

    The agenda slide is an early opportunity to put your audience to sleep.   Do you really need one?


    So somehow you have managed to get in front of an audience.  Someone believed enough in you, your company or your products to give you a shot.  Early on in the presentation, you have to make the entire audience believe you have the right to be p...

    Tag Cloud

    It has long into the system, the design hublot replica does not require too much intervention. Look at the piece of leather trench coat, it is simply made together with the bag, and mixed rolex replica colors Plaid tunic dress or short skirt is an expanded version of some scarves. All the cards are on the table: mixed colors, pleated, wide belts, sneakers, doctor bag. Cobalt blue, red, mustard yellow, and black breitling replica and white, pretty much all a show, there is no need for a color matching with other colors, in order to show their beauty.